Integrated Sales & Marketing

Integrated sales and marketing services grow the number of qualified leads and sales opportunities. It is the art and science of maintaining the customers’ permission to interact and engage them while they educate themselves through the sales funnel.

We work closely with our clients to optimize marketing and sales investment and operations, improve sales productivity and build relationships with qualified prospects regardless of their timing to buy, with the goal of earning their business when they are ready.

Download our latest white paper on Integrated Sales with Marketing to Older  Consumers

What we can do for you includes:

Lead Management Planning and Operations

Immersion Active will help craft an experience for your leads and prospects that is distinctive and effective for driving sales. We begin every project with a clear understanding of your brand and culture, and incorporate this into our proprietary planning process for your Lead Experience so that what customers experience is an extension of your brand.

  • Lead Experience Design

  • Decision Tree Planning/Workflow

  • Email and Nurture Planning

  • Customer Journey Mapping

  • Lead Management System (LMS) Comparison and Selection

  • LMS System and Partner Integration

  • Testing and Optimization

  • Dashboard and Sales Team User Interface Design and Optimization

Lead Response Management

Lead Response Time is key to connecting with leads. It increases connection rates and conversion dramatically, but it also improves the customer’s perception of the brand. Immersion will help your brand connect with interested customers faster and keep those customers engaged for longer.

  • Lead Response Management

  • Lead Validation and Verification

  • Phone Nurture Series

  • Integrated Phone and Email Response Design and Implementation

For a deeper look at our case studies Contact Us