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Teens may be fleeing Facebook, but their grandparents love it, Cincinnati study shows

A study by Cincinnati research firm Link-age released a study which shows 83 percent of seniors use technology to connect with family and friends, and 70 percent of older adults want to see more technology targeted toward their demographic. This is important for marketers to be aware of when creating a strategy; social media is huge, not irrelevant, to the older market.

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