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“Older, Richer, Wiser?” Conference

The 7th annual ‘Older, Richer, Wiser?’ conference brings together marketers from a range of industries including finance, travel and leisure and FMCG to offer you the chance to network with colleagues and hear presentations from top brands on how to optimize your mature marketing strategy for measurable results.

Sponsored by Marketing Magazine, this conference will offer essential insights into behavior, channel consumption, and online usage for targeted campaigns that segment and engage the 50+ market. Key topics to be discussed will include:

  • New technology and the older consumer
  • Media consumption
  • Segmentation
  • Consumer insight

For more information, visit www.olderricherwiser.com.

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