On Wednesday, November 12, Immersion Active President, David Weigelt will present in two sessions at the International Council on Active Aging (ICAA) 2014 Marketing Symposium in Orlando, FL. This new day-long event precedes the 2014 ICAA Conference which takes aim at Moving beyond the status quo in active aging and marketing to mature consumers.
At 1:00 p.m., David will discuss Engaging Boomers and Seniors via Digital Media.
At 3:15 p.m. ICAA CEO Colin Milner will moderate a panel on ñInnovative ideas in marketing to the 50-Plus. David will join the group of panelists, which include:
- Steve French, Managing Partner at NMI
- Todd Harff, President of Creating Results and
- Brandon Moser, Senior Marketing Leader at Healthways.