News & Events

recent news & events

Immersion Active announces Internet marketing grant for nonprofit organizations

Immersion Active, the only Internet marketing agency in the U.S. focused on the 50-plus markets, has established the first Internet marketing grant for nonprofit organizations targeting mature consumers. "This grant creates a great opportunity for a nonprofit to connect with mature consumers, who make up the Internet’s largest and fastest growing constituency, online," David Weigelt, […]

April 9, 2007

Immersion Active honored with Best of Show and Judge’s Award at 2007 ADDY Awards

Websites and interactive marketing projects catering to the user preferences of older adults dominated the 2007 ADDY Awards February 26. Immersion Active, the only Internet marketing firm in the United States focused on the mature markets, won the coveted Best of Show honor and one of four Judge’s Awards. “Mature consumers are the Web’s largest […]

April 4, 2007

Immersion Active partner David Weigelt to speak at Boomers 2.0 „ the 6th Annual Beyond the Numbers Boomer Marketing Summit „ in Las Vegas

When Beyond the Numbers announced that this year’s conference, titled Boomers 2.0, would address the impact of digital media on baby boomer consumers; it was only logical that Immersion Active would be a fit. As the only Internet marketing agency in the United States focused solely on the mature markets, Immersion Active knows a thing […]

February 23, 2007

Immersion Active hosts Google expert

What are web analytics and why do they matter? What are businesses supposed to do with this information once they have it? And most importantly, how do web analytics help convert prospects to purchasers? On Wednesday, September 27, 2006 Internet marketing agency Immersion Active will get these questions answered by Google’s own Aubrey Sabala from […]

September 30, 2006

Immersion Active wins Mature Media Award

Having earned more than 70 awards for their work over the last 10 years, local internet marketing agency Immersion Active has scored again with a Gold Award from the 2006 World Wide Web Mature Media Awards. In collaboration with Love & Company (, a local senior living research, assessment and marketing planning firm, Immersion Active’s […]

September 20, 2006

Designer Lisa Burroughs joins Immersion Active

Immersion Active, an Internet marketing firm specializing in the 50-Plus market, recently added designer Lisa Burroughs to its staff.  Ms. Burroughs is an award-winning designer and graduate of the Maryland Institute College of Art (MICA) in Baltimore, one of the nation’s top visual arts and design schools.  After receiving her BFA in 2003, she worked […]

June 27, 2006

Building Effective Online Marketing Plans

A half-day seminar for select Immersion Active clients. Immersion Active cordially invites you to Building Effective Online Marketing Plans, a seminar aimed at helping you better understand the current trends, opportunities and pitfalls of developing and executing an effective online marketing campaign. Topics to be covered include: Planning your online efforts Effective tactics Tracking your […]

May 18, 2006

AOPA Runway Safety Program Nominated For Best Association Website For 9th Annual Webby Awards

The Webby Awards, the leading international honor for websites, nominated Runway Safety for the Best Association website of 2005. The site was produced by Immersion Active and AOPAÍs Air Safety Foundation. Hailed as the “Online Oscars” by Time Magazine, The Webby Awards are determined by the International Academy of Digital Arts & Sciences, a global […]

February 21, 2006

Baltimore Ravens Choose Immersion Active to Help Celebrate 10th Anniversary

In 2005, the Baltimore Ravens Football organization celebrated its 10th anniversary. As part of this celebration, the Ravens asked Immersion Active to create a special micro-site focused solely on the teamÍs top achievements and moments. Since the Ravens fans have always played such a vital role in the franchise, the Ravens felt it critical that […]

February 21, 2006