Resources - Mature Market Headlines
Social Media Guide for Old Folks, By an Old Folk!
Capital Structure Today, 6/8/09
Abstract:
Social media, viral marketings...what does all this mean? What are they talking about?
Have you ever asked those questions? Are you totally confused?
Well, to put it in the simplest terms, it is word of mouth advertising on steroids!
Ok, here’s how it works. Everybody remembers the old adage “one satisfied customer tells ten, those ten, tell ten ..etc” Well take that same principle and apply it to Twitter, for example. We are going to use Twitter to illustrate what we are talking about since it is the fastest growing forum right now.
Now, while reading this, I want you to keep in mind that this younger generation (no offense, we love you) have an attention span of about 15 seconds. This is not the result of some inferior intellect, in fact, it’s quite the opposite. Typically speaking, most people today, young or old, have very active lifestyles and this “younger generation” has become masters at multi-tasking. As a result, they don’t spend a whole lot of time on any one thing. Boom, next, boom, next...
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Over half of people (globally) - says Nielsen - reckon they are overweight and most have no idea about food packaging http://t.co/osl08VUf
5:14 AM by 20plus30
And 65% of #boomers do it! - New "IT in the Toilet" study shows 3/4 of Americans use #mobile phones in the bathroom http://t.co/iPCk1iOv
5:57 PM by immersionactive
World Health Organization designates New York City one of two "elder friendly" cities in the US. See how at: http://t.co/q1tGd7b9
6:12 PM by davidweigelt
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