fox41.com, 2/16/09
Abstract:
Waterfront Lifestyles International, a boutique maritime lodging company, is currently taking reservations for retirement condos on a mid-size cruise ship that will make monthly cruises to the Bahamas.For less money than many senior independent-living facilities charge, retirees may now live on a cruise ship. Prices for individual condo cabins on the 300-foot Alegria range from $159,000 for a single room to a larger suite for $399,000 plus a nominal "Resident's Care" monthly fee which covers all the operating expenses of the ship including crew, staff, fuel, maintenance, insurance, three meals daily, port fees, the medical center, and housekeeping. A huge difference between a senior care facility and living on Alegria is that the residents actually own the ship...
Books:
Dot Boom: Marketing to Baby Boomers through Meaningful Online Engagement, Immersion Active, 11/08
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Interactive Design Preferences of 50+ Adults, Immersion Active, 5/06
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Newsletters:
10 Internet marketing elements that 50-plus consumers love, Immersion Active, 2/07
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Why firms fail to leverage trends - good article in the HBR that goes a long way to explain the attitude towards ageing http://bit.ly/bgrj3B
6:53 AM by 20plus30
Heading up to Hershey to see @johncmayer w/the boy for his birthday. He brought his guitar "just in case" :)
4:42 PM by davidweigelt
Jonathan, Joe and Dave traveled to Peosta, Iowa today. They'll be spending the next three days immersing... http://fb.me/ABdFfCpR
9:06 PM by immersionactive
Are you telling me that seniors like to swim too?
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