Carol's Web: A Digital Boomer's Experience
Immersion Active, the only Internet marketing agency in the U.S. focused solely on the baby boomer and senior markets, has created “Carol’s Web: A Digital Boomer’s Experience”. 
This interactive program allows you to simulate a typical online transaction through the eyes of an aging adult. Experience the common frustrations of these users, take corrective action to increase user confidence, and see how important it is to truly connect with these consumers online.
A must see for anyone who stands to benefit from an increase in online conversion with the Web's largest and wealthiest group of users.